How to Write Effective Quiz Questions Every Time

We’ve all written bad quiz questions.

Ones that were either way too confusing (double negatives anyone?) or so easy you could guess the answer without understanding the question.

It happens to the best of us.

But while a few bad questions may not seem like a big deal, they can have a major impact on your training; confusing your employees and skewing your results.

The good news is, writing questions doesn’t have to be a struggle. There’s a formula to good quiz questions. One you can use to write effective questions every time.

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How to Educate Consumers Without Boring Them to Death

Did you know marketing & advertising is one of the least trusted industries?

I mean… it’s not surprising. When’s the last time you watched a TV ad and thought “wow, I really trust what they’re saying. They have my best interests at heart.”

Nowadays, consumers see through marketing messages with a quick google search.

As a result, they’re carving their own shopping journeys -- stealing control from traditionally brand run moments, like product research.

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How to Write an Awesome Training Role-Play

There’s nothing worse than staring at a blank page waiting for inspiration to strike, while the blinking cursor mocks your inability to put words to page. 

And when you’re trying to create a role-play that doesn’t make your employees groan, starting can feel impossible. 

But no matter what that pesky inner voice is saying, here’s the truth. You don’t need to be a writer, or even know that much about writing to create a great role-play. 

You just have to create a clear, interesting story that reinforces what you want your employees to learn.

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Gamification vs Game-Based Training: Which is Right for You? [Part 2]

In the last post we covered when you should — and shouldn’t — use gamification for corporate training. Today we’re going to move on to game-based learning. 

Game-based learning differs from gamification in that it features course content within a relevantly themed game. Users learn by playing, and their progress is directly related to their knowledge and understanding of the subject matter. 

While highly effective, game-based learning can also be expensive. So it’s important to consider which situations require the investment.

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Gamification vs Game-Based Learning: Which is Right for You? [Part 1]

If you’re considering stepping up your training game, you’ve undoubtedly run across these two terms: gamification and game-based training. 

Time wasters, your boss calls them. Miracle fixes, claim “industry experts.” 

Confused, you say. 

All jokes aside, the truth is there is no shortage of articles written about gamification and game-based training. Most pontificate about benefits and stop short of telling you anything useful.

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The Six Essential Elements of Game-Based Training Design

Designing game based training programs can be difficult. 

Striking that balance between entertaining and educational is a real challenge. One that even senior instructional designers struggle with.

But there are some things that effective game-based training programs all have in common.  These elements will help you turn your training programs from ho-hum time wasters into educational masterpieces.

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